How to Recruit Volunteers
Fundraising
is about
Teamwork
Fundraising is
about teamwork. If you want to
raise money for your nonprofit organization then, you
will have to build a team of volunteers, workers, and
other personnel who will help you with your goals. In
general, for a non-profit, most of your staff will be
volunteers, although you may need to hire some staff as
well. Depending on the amount of work involved in your
fundraising idea, you may need to recruit extra
volunteers or group members just to volunteer.
Why do people volunteer?
Volunteers come from all walks of life and from all age
groups. In fact, in North America alone, volunteers
annually contribute many billions of dollars of billable
hours - for no money. There are many reasons why people
choose to offer work time for no cost:
•Because they support a cause
•To make a difference or contribute to a community, school,
church, team, etc.
•To right a wrong or a lack they see in society
•To gain work experience
•To interact with other people and meet others
•To do something they feel is important
How do you attract
volunteers?
If you don't have a built in
group of volunteers, such as the parents of school children, or
enough volunteers to conduct your fundraiser, you will have to
recruit some. There are many places you can find volunteers for
your fundraising effort. You can advertise for them in local
newspapers or through word of mouth. You can also advertise for
volunteers at schools. College and high school students are
often eager to volunteer in order to gain work experience,
letters of recommendations. and try out work positions. Some
states have volunteer service hours as a requirement for high
school graduation. Boy Scouts also have to perform a service
project in order to become an Eagle Scout. Many cities also
have volunteer bureaus that match up those who want to
volunteer with volunteer opportunities.
Once you have people interested in
volunteering, you will want to speak with them about what they
can expect from volunteering for your nonprofit. You should
mention your fundraising plans and note how you hope volunteers
will be able to help you. Then you should sit back and listen
to what your potential volunteers think. Volunteers should be
able to follow through and should be enthusiastic about your
group. Be sure to mention any benefits that your group can
offer volunteers (a friendly work environment, computer
training, or a reference letter).
Training
Volunteers
Once you have some volunteers willing
to help you with your fundraising, you will need to explain to
them what you expect from your group and your volunteers. Some
volunteers have little or no work experience while others are
professionals or even leaders in their field. In either case,
you will have to let them know how you want things to be done
at your non-profit group.
To train your volunteers, set aside
some time to show your new recruits around the offices or
workspace of your organization. Tell them what the group does
and how the group got started. Allow your group to ask
questions and be sure to give them your fundraising plan so
that they can see how they will fit into your group’s effort.
Also, show them any specific tasks that need to be done
(operating a cash register, for example, or writing out a tax
receipt properly) in order for them to do their volunteer work
well.
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