Planning and Choosing a
The first steps in planning a
fundraiser involve finding out from the leaders of the
organization how much money is needed and what it is needed
for. Having this knowledge will enable your fundraising team to
evaluate the myriad of fundraising options.
Some things to consider when evaluting
your fundraising choices:
What is the purpose of your organization?
Is the fundraiser a good fit? Is the theme of the
fundraiser appropriate for your volunteers and donors?
How much money is your group willing to invest in the
fundraiser? What are the upfront costs as well as the costs
after the fundraiser?
What other resources will be required and do you have
How much time does your organization have to plan and
conduct the fundraiser?
Is there a potential conflict with other fundraisers
being conducted at the same time by other groups in your
Have you done this fundraiser in the past? What were
the results? Is it time to change or time to build on a past
Will it bring in the required amount of money?
Do you want to work with a fundraising company or do
it all within your organization?
Careful planning and evaluation are
necessary in order to avoid costly